Privacy policy

1. Introduction

Welcome to Alma Business Consulting. We are committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Who We Are

Alma Business Consulting
Business Owner: Sarah Mardle
Email: sarah.mardle@almabusinessconsulting.com
As the Data Controller, we determine how and why your personal data is processed.

3. The Type of Personal Information We Collect

We currently collect and process the following personal data:

  • Contact Details – Name, email address, phone number, and any information provided via our contact forms.

  • Business Information – Company name, job title, and details if you engage our services.

  • Survey Responses – If you choose to participate in research surveys.

  • Website Usage Data – IP address, browser type, and interaction data collected via cookies and analytics tools.

4. How We Get the Personal Information and Why We Have It

Most of the personal information we process is provided directly by you for one of the following reasons:

  • In response to an enquiry you submit via the website contact forms, email, or telephone.

  • To provide coaching or consultancy services requested by you.

  • To send newsletters or updates if you opt in.

  • To track website usage through cookies and analytics.

  • To improve customer support and maintain records.

We do not share this information with third parties.

You can unsubscribe from our emails at any time by clicking the “Unsubscribe” link in our messages or by contacting us.

5. Lawful Bases for Processing Data

Under UK GDPR, we rely on the following lawful bases for processing your personal data:

(a) Your consent – You can withdraw your consent at any time by contacting us.
(b) Contractual obligation – If processing is necessary to provide services you have requested.
(c) Legal obligation – If we are required to process data by law (e.g., tax reporting).

6. How We Store Your Personal Information

We retain personal data only as long as necessary for the purposes it was collected. Retention periods are determined based on:

  • Legal obligations under applicable laws.

  • Statute of limitations for potential disputes.

  • Guidance from data protection authorities.

When no longer needed, we securely erase your data from our systems.

7. Your Data Protection Rights

Under UK GDPR, you have rights including:

  • Right of access – Request copies of your personal information.

  • Right to rectification – Correct inaccurate or incomplete information.

  • Right to erasure – Request deletion of your data under certain circumstances.

  • Right to restriction of processing – Request limited use of your data.

  • Right to object – Object to certain types of processing.

  • Right to data portability – Request transfer of your data to another organization.

You are not required to pay any fee for exercising your rights. We will respond within one month.

To make a request, contact us at sarah.mardle@almabusinessconsulting.com

8. Cookies & Analytics

We use cookies to enhance your experience, analyse website traffic, and personalize content. You can manage cookie preferences in your browser settings.

9. Links to Other Websites

Our website may contain links to third-party websites. This Privacy Policy applies only to Alma Business Consulting, and we are not responsible for the privacy practices of other sites.

When you click on external links, we encourage you to read the privacy policies of those websites, as their data processing practices may differ from ours. We do not accept any responsibility or liability for third-party privacy policies or data security.

10. Data Security

We implement security measures to protect your personal data. However, no online transmission is 100% secure.

11. Updates to This Policy

We may update this Privacy Policy. Any changes will be posted on this page with an updated Effective Date.

12. Contact & Complaints

If you have concerns about how we process your data, contact us:

Sarah Mardle
Alma Business Consulting
Email: sarah.mardle@almabusinessconsulting.com

If you are not satisfied, you have the right to complain to the UK Information Commissioner’s Office (ICO) at www.ico.org.uk.